On 19 November 2019 asioso will be present at webXpert-Converence in Cologne with a presentation on "Success factors for consistent customer communication - MAM, PIM, WCM & CRM"
The modern customer makes high demands on companies on his "Customer Journey". They want to be able to obtain information, make purchases and use additional services via the channels relevant to them at all times. Marketing staff in companies have to struggle with many obstacles and challenges in order to ensure consistent communication at all relevant touch points at all times. In his presentation, Nico Rehmann will show, based on 3 success factors, how employees can gain more control over their content. This gives them more time for the essential - the support of their customers.
The presentation will take place on 19.11.2019 at the webXpert-Conference in Cologne on 19.11.2019.
is organised by the Open Text Web Solutions Usergroup e.V. (OWUG) in cooperation with the e-Spirit Usergroup and the CELUM Usergroup.
asioso is also a member of the e-Spirit Usergroup and will also take part in the Usergroup meeting in Cologne.